Prue Gillespie

Group Account Director

Prue is an experienced integrated marketing consultant with a passion for crafting campaigns that harness owned, earned and paid channels to bring brands to life, engage audiences and deliver against business objectives.

Over a career spanning 17 years, Prue has worked across a range of agency roles in Sydney, Brisbane and Singapore.

While her career began in a communications agency, Prue has amassed broader experience through time spent running an integrated business unit within a media-buying agency, in addition to establishing the public relations division of a new agency and working as a senior freelance consultant.

With a background in corporate and brand communications across all channels and sectors, Prue has undertaken work for clients including Mars Australia (Mars, Mars Wrigley, Mars Petcare), the Kmart Group, KMD Brands, The Star Entertainment Group, Frucor Suntory, Ampol and Mitsubishi Motors Australia.

As a strategic brand custodian, Prue works alongside her clients to identify opportunities and create communications-led solutions that address key pain points.

By working as an extension of her client’s teams, Prue is uses her full spectrum of experience to offer counsel across bodies of work and contribute to broader brand-building efforts.

Additionally, she enjoys utilising her combined digital and communications skills to support with crisis and issues management. Most recently, this experience has included the management of issues from data breaches and protests, through to supply chain disruptions, product recalls and the escalation of consumer-led complaints originating from social media.

Prue is well regarded by her clients for her broad experience, and most importantly, for the value and strength of the relationships she builds as a true partner.